Here’s the stack of books I’ll be reading in the coming weeks

What’s on your reading stack, and why?

stack of books to read

Warning! Reading books is a mind-altering experience! Ralph Waldo Emerson knew as much when he wrote, “The Mind, once stretched by a new idea, never returns to its original dimensions.”

Indeed. That’s why leaders, who are responsible for solving difficult problems and challenging the status quo, would do well to become voracious consumers of books, for books, as Seth Godin brilliantly put it, are “souvenirs of ideas.”

And leaders need all the souvenirs they can get!

So, I thought I’d share my big fat stack of books to read.

Maybe some of the books on my list are of interest to you. I hope they are.

I’d also love it if you could share your insights on great books you’ve recently read and/or books you can’t wait to read.

Let’s get started…

What did the Primatologist say to the Chief Marketing Officer?

Go sleep in their nests!

photo courtesy of Fiona Stewart & W.C. McGrew via

Perhaps I should explain…

Primatologists are scientists who specialize in the study of primates, usually of the non human variety. For almost a century they have been studying the nesting behavior of  chimpanzees in an attempt to understand why they build nests every day and sleep in them every night.

The way it’s always been done is to stand on the ground with notebook and binoculars in hand and observe, as astutely as possible, the behavior of their subjects. That’s the way primatologist Fiona Stewart had always done it but then she went further and did something remarkable, taking our understanding of primate nesting behavior to new heights in the process.

As told by LiveScience:

For six nights in 2007 and 2008, Stewart climbed 5 to 29 feet (1.5 to 8.8 meters) into the trees, either crashing in pre-used chimp nests or building nests using chimpanzee techniques. She spent another five nights sleeping on the bare ground.

By having the guts to do this she discovered things that ground-based researchers might have never understood.

Here are some of her discoveries: